http://en.wikipedia.org/wiki/740_Park_Avenue
http://www.businessinsider.com/740-park-avenue-new-york-residents-history-2011-12#740-park-opened-its-doors-in-october-1930-in-the-heart-of-the-depression-it-remained-a-financial-sinkhole-until-the-1980s-when-apartment-prices-rose-astronomically-1
https://www.google.ca/search?q=740-park-avenue&es_sm=93&tbm=isch&tbo=u&source=univ&sa=X&ei=4kj4VLDhJYjvoASp0ICoCw&ved=0CCkQsAQ&biw=1600&bih=799
http://nymag.com/news/features/establishments/68493